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Voice Logging: A Call Center Necessity
April/May 2005
Voice logging,
that is the recording of calls in a call center, was once viewed by many as an
optional product that was relegated to the annual budget "wish" list, but
never important enough to become a "must have" technology and make the
approved version of the budget. The
original function of voice loggers was to resolve "he said - she said"
dilemmas. All too often, the caller
says one thing, the agent has an opposite account of what transpired, and
management is left in a quandary who to believe.
Without a means to verify the precise details, all that the call center
manager can do is to apologize.
With a voice
logger, this once inevitable outcome is no longer a certainty.
Quite simply, the supervisor merely accesses the recording of the call to
hear exactly what happened. Call
centers with voice loggers regularly report that their agent is completely
exonerated over 90% of the time.
For that reason alone, call centers began to
buy and install voice loggers. But
then innovation by end users began to take place, realizing that loggers were a
critical quality assurance (QA) device and an
excellent training tool. Real-world
voice logging recordings allowed call centers to provide examples to trainees of
what to do and what not to do. Additionally,
voice logging can be used for trainee, as well as agent, self-evaluation and
discovery.
Quality
assurance staff are quick to confirm the value of voice logging, noting that
loggers are one of the most important systems in the call center.
To further facilitate quality assurance, some voice loggers
include an agent assessment tool that allows the
integration of the recording, call record, and QA report.
Another common option is a password-protected Web interface that lets key
personnel listen to calls remotely.
There are some
legal issues about voice logging to be aware of, related to notification (either
one of the two parties on the call or both) and the way in which that
notification takes place. Before you record any phone calls, each call center
should check with an attorney familiar with laws in their state and at the
national level for clarification before proceeding.
For more information
about vendors who provide call recording equipment and software, see our listing
Voice Logging listing.
Read
more articles
relevant to hospital and medical related call centers.
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